This chapter discussed the aspects of B2B and B2C business models and the business strategies involved with each one. I chose to focus on the transaction-fee business model because eBay, the business solution that my business uses primarily for sales is based upon it.
eBay is the middleman between e-business' that have a product marketable on eBay, and the consumers that want an easy place to buy products that are relatively affordable (my experience with eBay is that consumers go on their for 'cheap deals'.)
This old but interesting article talks about eBay in China going towards a 'no transaction fee' business model after fierce competition with another transaction fee-less site called Taobao. Taobao accounted for 57% of the total volume of online auctions in China, while eBay struggled to make it to just over 34%.
A little bit of eBay history and the eBay business model.
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